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<rss version="2.0" xmlns:cms="http://www.workssitebuilder.co.uk/syndication"><channel><title>Shopworks</title><link>http://www.shopworks.co.uk</link><description>Shopworks</description><pubDate>Thu, 22 Apr 2010 14:58:29 +0100</pubDate><cms:feedfile>all news and articles</cms:feedfile><item><title>Right or Wrong ?</title><link>http://www.shopworks.co.uk/file/de71b20c9d56b40a9af38affc4752ae4/right-or-wrong-.html</link><description>Customers turn right in shops...or so they say.  In terms of understanding customer shopping behaviour, this is probably one of the most widely repeated claims, but is this well worn phrase a myth or reality?</description><guid>http://www.shopworks.co.uk/file/de71b20c9d56b40a9af38affc4752ae4/right-or-wrong-.html</guid><pubDate>Mon, 19 Apr 2010 13:08:57 +0100</pubDate></item><item><title>Am I too old for Hollister ?</title><link>http://www.shopworks.co.uk/file/e0842a23ae7db67d6300a79391953c49/am-i-too-old-for-hollister-.html</link><description>Hollister, a difficult place to shop or a great brand experience ?</description><guid>http://www.shopworks.co.uk/file/e0842a23ae7db67d6300a79391953c49/am-i-too-old-for-hollister-.html</guid><pubDate>Mon, 07 Dec 2009 08:44:07 +0100</pubDate></item><item><title>Women retailers get it right, says Craig Phillipson</title><link>http://www.shopworks.co.uk/file/805357e62b926f8660bd2bc19dcc664d/women-retailers-get-it-right-says-craig-phillipson.html</link><description>What makes one retailer so successful at a time when very many others are struggling?  That was the question put to international retail expert, Craig Phillipson, during his recent interview on West Midlands radio station, BBC WM.</description><guid>http://www.shopworks.co.uk/file/805357e62b926f8660bd2bc19dcc664d/women-retailers-get-it-right-says-craig-phillipson.html</guid><pubDate>Mon, 17 Aug 2009 16:22:51 +0100</pubDate></item><item><title>The use of colours in retail store design</title><link>http://www.shopworks.co.uk/file/e77b635fc74a5f21972b74415747610f/the-use-of-colours-in-retail-store-design.html</link><description>The use of colour in your store has a big impact on customer experience.  &#13;
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Mike Travalia, Head and Design and Communication at Shopworks, takes a look at the use and effect of colour in a retail environment.</description><guid>http://www.shopworks.co.uk/file/e77b635fc74a5f21972b74415747610f/the-use-of-colours-in-retail-store-design.html</guid><pubDate>Tue, 05 May 2009 09:53:12 +0100</pubDate></item><item><title>New mobile phone store concept for Turkey</title><link>http://www.shopworks.co.uk/file/0ecb46e4d50b5435db4789aec2e904b1/new-mobile-phone-store-concept-for-turkey.html</link><description>A new kind of shopping experience is being enjoyed by Turkish shoppers, following the opening of Turkcell’s mobile phone store in Istanbul, which was designed and implemented by international retail consultancy, Shopworks.</description><guid>http://www.shopworks.co.uk/file/0ecb46e4d50b5435db4789aec2e904b1/new-mobile-phone-store-concept-for-turkey.html</guid><pubDate>Tue, 28 Apr 2009 16:10:48 +0100</pubDate></item><item><title>How to optimise space in my store</title><link>http://www.shopworks.co.uk/file/15547a9dbe9c38761062e2db877332d0/how-to-optimise-space-in-my-store.html</link><description>Optimising the value of space is about using the available space in the best way possible to achieve optimum results.  In essence, this means that your merchandise needs to be easily visible and accessible, but in an environment that also creates a positive shopping experience for the customer.</description><guid>http://www.shopworks.co.uk/file/15547a9dbe9c38761062e2db877332d0/how-to-optimise-space-in-my-store.html</guid><pubDate>Fri, 24 Apr 2009 10:33:06 +0100</pubDate></item><item><title>Top tips for store merchandising</title><link>http://www.shopworks.co.uk/file/2cc4bb605fba5808a5115f4635349f82/top-tips-for-store-merchandising.html</link><description>A well thought out merchandising plan always pays dividends in terms of sales results.  Craig Phillipson, Managing Director of retail consultancy, Shopworks, gives his four top tips for successful merchandising.</description><guid>http://www.shopworks.co.uk/file/2cc4bb605fba5808a5115f4635349f82/top-tips-for-store-merchandising.html</guid><pubDate>Wed, 22 Apr 2009 13:22:36 +0100</pubDate></item><item><title>Craig speaks at Asia Retail Conference in Mumbai</title><link>http://www.shopworks.co.uk/file/2f44b0d5f5e4fd67aad583dc1cb8ea73/craig-from-shopworks-speak-at-asia-retail-conference-in-mumbai.html</link><description>In the current economic climate, you could be forgiven for thinking there is little good news to be had when it comes to retailing.  Not so, says UK retail expert Craig Phillipson, who’s just returned from a speaking engagement at the Asia Retail Conference in Mumbai.</description><guid>http://www.shopworks.co.uk/file/2f44b0d5f5e4fd67aad583dc1cb8ea73/craig-from-shopworks-speak-at-asia-retail-conference-in-mumbai.html</guid><pubDate>Wed, 22 Apr 2009 13:00:59 +0100</pubDate></item></channel></rss>
